Battlefield 6 Sells 7M Copies in 3 Days — Puts Call of Duty on Notice

Battlefield 6 sold more than 7 million copies in its first three days, marking the biggest launch in franchise history and putting it firmly in the same conversation as Call of Duty.

1. Sales and launch claim
2. How it compares to past Battlefield and rivals
3. Campaign, multiplayer and criticism
4. Live metrics and player activity
5. What comes next

Sales and launch claim

Electronic Arts says over 7 million people picked up Battlefield 6 during its first three days. Furthermore, EA framed this as the most successful launch in the series’ history; you can read the company’s announcement on EA’s press release.

How it compares to past Battlefield and rivals

Notably, analytics observers say the figure puts Battlefield 6 closer to recent Call of Duty launches than past Battlefield debuts. For example, an industry newsletter highlighted this comparison; see the analysis from the Alinea Insight.

By contrast, Battlefield 5 took several months back in 2018 to hit similar sales. Also, Battlefield 2042’s launch in 2021 did not meet expectations, so this release is a noticeable turnaround in raw numbers.

Campaign, multiplayer and criticism

The reviews overall have been favorable; the game currently holds a Metacritic score of 89. However, critics and some players have pointed out specific weaknesses.

For instance, a recurring criticism is that the single-player campaign doesn’t feel like a traditional Battlefield experience. Yet, the publisher’s release still refers to it as “an exciting blockbuster single player campaign.” In EA’s words: “We never take moments like this for granted, so I want to express our sincere gratitude to our global Battlefield Studios and passionate community that has helped get us to this point,” EA executive vice president Vince Zampella says in a statement. “We appreciate you joining us for Battlefield 6’s momentous launch. We have so much more to come in the weeks ahead.”

Meanwhile, multiplayer has drawn better reactions overall, but it isn’t perfect. Players and critics have flagged issues such as map scale and some challenge designs, which EA can address through patches and post-launch content.

Live metrics and player activity

EA also shared several engagement numbers: over 172 million matches were played on release weekend, and viewers watched more than 15 million hours of Battlefield 6 streaming during that time.

On PC storefronts, the game quickly rose to the top of sales charts. A week after release it was the top-selling title on Steam and ranked among the highest current-player counts, with reports of more than 345,000 concurrent players at one point.

What comes next

EA is already moving toward post-launch support. The first season of additional content arrives on Oct. 28 and includes a new map plus a new 4v4 match type. So, while the launch numbers are strong, the team still has work ahead to stabilize and expand the player experience.

Overall, the launch looks like a clear commercial win for EA right now. At the same time, critics have noted areas that could use improvement — and the next weeks will show how quickly the developer responds.