Netflix Anime Sparks Devil May Cry 5 Sales Surge Past 10 Million

Devil May Cry 5 just hit a massive milestone—over 10 million copies sold since its launch in 2019! And Capcom isn’t shy about giving credit where it’s due: the recent Devil May Cry anime series on Netflix played a big role in this sales boost, reigniting passion for the series among fans and newcomers alike.

  • Devil May Cry 5 surpasses 10 million sales since 2019
  • Netflix’s new anime adaptation sparks fresh interest
  • Huge spike in player numbers during Steam’s Golden Week sale
  • Capcom’s strategy of expanding its IP pays off

Anime magic strikes again

It’s no secret that a popular anime can do wonders for a video game franchise. According to Capcom’s official press release, the Devil May Cry animated series, which dropped on Netflix on April 3, 2025, is a key part of the company’s “Single Content Multiple Usage” strategy. This means Capcom is actively turning its beloved games into shows and movies, hoping to attract both gamers and binge-watchers.

Numbers don’t lie

The impact? Pretty huge. Capcom reports the anime series racked up over 5.3 million views in its debut week, helping Devil May Cry 5 fly past the 10 million sales mark. And if you’re wondering whether sales events helped too—absolutely. One of Capcom’s frequent Golden Week sales on Steam saw DMC 5’s player count rocket up by 438.54%, peaking at 14,645 players. Not bad for a game that’s been around for five years!

Anime and games: A winning combo?

It’s hard to argue with the results. We saw a similar surge with Cyberpunk: Edgerunners boosting interest in Cyberpunk 2077, even when that game was struggling. Capcom’s combination of stylish combat, cool characters, and now a hit Netflix anime seems to be the secret sauce for Devil May Cry 5’s continued success.

Devil May Cry 5 first launched on March 8, 2019, and quickly became a fan favorite thanks to its fast-paced action and over-the-top style. The same year, Capcom also released the Resident Evil 2 remake, prompting Capcom USA chief executive Kiichiro Urata to declare, “Capcom is back.”

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