Official Borderlands 4 Beer Revealed: Voodoo Ranger IPA Six-Pack May Include Game Codes
2K Games and New Belgium Brewing have teamed up on a limited-edition beer tied to the upcoming Borderlands 4 release: the official Voodoo Ranger x Borderlands 4 IPA will be sold as a themed six-pack ahead of the game’s September 12 launch.
- The collaboration and beer
- Packaging and where it shows up
- Promotional rewards included
- Borderlands 4 timing and developer context
- Notes on beer type and related trend links
The collaboration and beer
Publisher 2K Games partnered with New Belgium Brewing Company to produce a limited-run beer tied to Borderlands 4. The offering is part of New Belgium’s Voodoo Ranger IPA line and is officially named Voodoo Ranger x Borderlands 4 IPA.
Packaging and where it shows up
The beer is available as a six-pack. Each pack features the Voodoo Ranger skeleton mascot wearing Borderlands-themed clothing and branding.
Promotional rewards included
Purchasing the Voodoo Ranger x Borderlands 4 IPA six-pack can grant buyers promotional in-game rewards. Specifically, some packs include a chance to win a download code for Borderlands 4, and packs can also yield Golden Keys, the in-game currency used to open rare loot chests.
Borderlands 4 timing and developer context
Borderlands 4 is scheduled for release on September 12. Developer Gearbox has framed the title as an opportunity to reinvent the series after more than a decade of looter-shooter entries.
Notes on beer type and related trend links
The promotional beer is an IPA, consistent with the Voodoo Ranger lineup. For additional context on beer trends, recent coverage has pointed to growing interest in sour beers and other styles. For example, you can read more about sour beer trends on this BarrelHouse piece, an industry write-up on beer trends from Toast, and a market post on Provi about tart ales and sours.
Where to find the official product page
More product details are listed on the Voodoo Ranger site; see the Voodoo Ranger x Borderlands 4 IPA page for the brewery’s official listing and any retailer information: Voodoo Ranger x Borderlands 4 IPA.
