Pokémon Sleep’s viral POV ads prove Pokémon are giant cats and dogs — Bewear will smother you with cuteness
Pokémon Sleep has been running short POV animation ads on the official app account that show Pokémon waking their trainers in everyday ways; the clips feature creatures like Sprigatito, Arcanine and Bewear, and several of the videos have amassed millions of views — one post has surpassed 30 million views according to the tweets.
What the ads show
The ads are short, first-person animations that depict common wake-up moments with Pokémon. For example, one clip shows a catlike Pokémon making biscuit motions on a sleeping owner’s chest, while another shows a doglike Pokémon waiting at a doorway and whining for attention.
In a separate clip, Bewear is shown physically shaking a house and settling on top of the owner, which the post presents as a humorous, exaggerated morning routine. These animations present *slice-of-life* interactions rather than battle scenes.
Where to watch the clips
毎朝起こしにくる pic.twitter.com/QbAEu7LKPW
— 『Pokémon Sleep（ポケモンスリープ）』公式 @2周年！ (@PokemonSleepApp) July 20, 2025
爽やかな朝 pic.twitter.com/fho7l9ODSx
— 『Pokémon Sleep（ポケモンスリープ）』公式 @2周年！ (@PokemonSleepApp) August 10, 2025
今日もすてきな寝ぐせだね pic.twitter.com/EJLSORNjGJ
— 『Pokémon Sleep（ポケモンスリープ）』公式 @2周年！ (@PokemonSleepApp) August 17, 2025
視線を感じると思ったら… pic.twitter.com/HbrPGXK6M8
— 『Pokémon Sleep（ポケモンスリープ）』公式 @2周年！ (@PokemonSleepApp) July 27, 2025
そこで穴掘るのやめよ？ pic.twitter.com/rNrurJzBAZ
— 『Pokémon Sleep（ポケモンスリープ）』公式 @2周年！ (@PokemonSleepApp) August 3, 2025
Which Pokémon appear
The official posts include Sprigatito, Arcanine and Bewear among the Pokémon shown. Each clip focuses on a specific creature interacting with its trainer in a familiar, non-battle context.
Views and reach
According to the tweets, each animation has been viewed millions of times. One of the posted clips has reportedly exceeded 30 million views, and several others have multiple-million view counts as well.
How this ties into mainline games
By contrast, mainline Pokémon games like Pokémon Scarlet and Violet include camp areas where players can play with, pet, and feed their Pokémon. Those features remain framed around broader gameplay systems such as exploration and battling, while the Sleep ads highlight day-to-day companionship moments.
Overall, the official Pokémon Sleep account used short POV animations to promote the app and illustrate how Pokémon might behave in morning routines, and the posts have attracted substantial attention on Twitter.
