Steal A Brainrot Smashes Fortnite Records — Viral Roblox Port Has Players Worried
Steal A Brainrot, a viral Roblox title where players collect and steal meme-based creatures called “Brainrots,” has become a major hit off its original platform. In recent weeks the experience has set new records on both Roblox and Fortnite’s Unreal Editor for Fortnite (UEFN), drawing unusually large audiences for a fan-made map.
What happened
Steal A Brainrot started on Roblox as a collection-and-theft game built around meme-themed creatures. Players gather creatures that gain value over time, and other players can steal them. The game is known for widespread social sharing and viral clips showing dramatic theft moments.
Player numbers and context
On Fortnite, Steal A Brainrot reached a peak concurrent player count of 542,082 within weeks of release on the UEFN platform. Meanwhile, reports say the combined presence of Steal A Brainrot across platforms reached as high as 23 million concurrent players at one moment, a figure highlighted in coverage of the game’s surge.
For further perspective, Hollow Knight: Silksong hit a peak of 587,150 concurrent players on Steam. In addition, Counter-Strike 2 recorded a 30-day high of about 1.5 million concurrent players on Steam, according to public Steam charts.
Fortnite version and creators
Fortnite’s version of Steal A Brainrot was not made by the original Roblox developers, but the rights were licensed by the IP holder and recreated for UEFN. The licensing and the creator build were confirmed by posts from one of the Fortnite creators involved.
We’re happy to share that Steal the Brainrot on Fortnite is officially licensed from the original Roblox game Steal a Brainrot. We’re excited to bring the experience to the Fortnite community and are grateful for all the support as this journey continues 🫶@do_bigR @SpyderSammy
— FeRinS (@FeRinS_FN) August 30, 2025
One of the creators named in public posts is FeRinS, whose profile notes they are 25 years old.
Epic Games compensates creators based on a metric called map engagement, which includes measures such as active playtime, new players, and in‑game spending. Last year the company paid out $352 million to creators in its ecosystem, a total reported in industry coverage of Fortnite’s creator programs.
Because the Fortnite version is monetized and offers microtransactions that can affect stealing or retaining Brainrots, observers have noted the potential for substantial revenue from high engagement rates.
Community reaction and concerns
Players and observers on Fortnite’s subreddit and other social channels have raised concerns about the game’s presence on Fortnite. One widely upvoted post criticized Epic Games and Steal A Brainrot directly: “They are promoting AI slop, copy and paste creative maps more than their own BR season,” a comment in the thread reads.
Other replies argue that many users are playing Fortnite specifically for Steal A Brainrot, and that more casual or younger players gravitate to the mode instead of the competitive battle royale. One comment in the same discussion concluded: “This is going to prove to be extremely unhealthy for the game in general.”
At the same time, Epic’s CEO shared posts amplifying the map’s reach and noting that high-performing Creative maps can compete with battle royale for concurrent players.
https://twitter.com/timsweeneyepic?lang=en
Sources and further reading
More reporting on Steal A Brainrot’s record numbers can be found in coverage from Dexerto. The original Reddit thread showing Fortnite users hoarding the meme creatures appears in this Reddit post, and community criticism is visible in a separate subreddit discussion.
For context on Steam concurrent highs, see Steam Charts. Information on Epic’s creator payouts and the $352 million total was reported by PC Gamer.
